Apple has introduced MacBook Neo, a new laptop designed to bring the Mac experience to more people at an affordable price. MacBook Neo features a durable aluminum body and comes in four colors: Blush, Indigo, Silver, and Citrus. Its 13-inch Liquid Retina display offers sharp images and supports 1 billion colors. Powered by the A18 Pro chip, MacBook Neo manages everyday tasks such as web browsing, streaming, photo editing, creative projects, and AI features with ease. It is up to 50% faster for daily tasks and up to 3 times faster for on-device AI tasks compared to the best-selling PC with the latest Intel Core Ultra 5, with up to 16 hours of battery life. Users can work or play all day on a single charge. The 1080p FaceTime HD camera and dual microphones help users look and sound their best, while side-firing speakers with Spatial Audio provide clear, immersive sound. The Magic Keyboard and large multi-touch trackpad make typing and navigation comfortable and precise. MacBook Neo runs macOS Tahoe and includes built-in apps such as Messages, Pages, Calendar, and Safari. Smooth integration with iPhone, Apple intelligence, and support for third-party apps. Starting at $599 or $499 for education, MacBook Neo is Apple’s most affordable laptop yet. Pre-orders begin today, and it will be available starting Wednesday, March 11.
“We are incredibly excited to introduce MacBook Neo, which delivers the magic of the Mac at a breakthrough price,” said John Ternus, Apple’s Senior Vice President of Hardware Engineering. “Built from the ground up to be more affordable for even more people, MacBook Neo is a laptop only Apple could create. It features a durable aluminum design in four beautiful colors, a brilliant Liquid Retina display, Apple Silicon-powered performance, all-day battery life, a high-quality camera and audio, and the intuitive power features of macOS. There is simply no other laptop like it.”
Beautiful And Durable Aluminum Design
The MacBook Neo features a carefully crafted aluminum design for durability. Its soft, rounded corners give it an elegant look and a comfortable feel. Weighing only 2.7 lb, it is easy to carry in a backpack or bag. MacBook Neo adds personality and style to daily use. It comes with four colors:
- Blush
- Indigo
- Silver
- Citrus
These colors also appear on the Magic Keyboard in lighter shades and in new wallpapers, creating a unified and colorful look.
Stunning 13-inch Liquid Retina Display
The 13-inch Liquid Retina Display provides a sharp 2400 x 1600 resolution, 500 nits of brightness, and support for one billion colors, surpassing the brightness and sharpness of most PC laptops in this price range. The anti-reflective coating helps maintain clarity and comfort in various lighting conditions, whether you are watching movies, editing photos, or in a video call.
Apple Silicon Powered Performance
The MacBook Neo runs on the A18 Pro Chip, enabling everyday tasks like browsing, writing, streaming, and photo editing to run fast and smoothly. You can easily switch between apps such as Messages, WhatsApp, Canva, Excel, and Safari on the top-selling PCs with the latest Intel Core Ultra 5, compared to the top-selling PCs with the latest Intel Core Ultra 5. MacBook Neo is up to 50% faster for daily use and for more demanding tasks. It’s up to three times faster for on-device AI and twice as fast for photo editing. The five-core GPU delivers great graphics. For games and creative projects, the 16-core neural engine powers Apple Intelligence features and AI tasks like summarizing notes or cleaning up photos, while keeping your data safe. Plus, MacBook Neo is fanless, so it stays completely silent.
All-day Battery Life
Thanks to Apple Silicon, the MacBook Pro delivers up to 16 hours of battery life on a single charge. This reliability makes it well-suited for work or play, whether in class, at a coffee shop, or on the move.
Magic Keyboard and New Multi-touch Trackpad
The MacBook Neo comes with Apple’s Magic Keyboard for comfortable, precise typing. The large, multi-touch trackpad lets you click, scroll, swipe, and pinch anywhere on its surface. If you choose the model with Touch ID, you can log in quickly and securely and easily approve purchases with Apple Pay.
1080P Camera, Dual Speakers, and Mics
The MacBook Neo’s 1080p FaceTime HD camera uses advanced image processing for sharp, vibrant video calls. Dual microphones block background noise for a clear voice during meetings. Side-firing speakers with spatial audio and Dolby Atmos deliver immersive sound whether watching movies, listening to music, or working in GarageBand.
Essential Connectivity
MacBook Neo features two USB-C ports for connecting accessories or an external display. Both ports can be used for charging. MacBook Neo also includes a headphone jack for audio. Wi-Fi 6E delivers fast wireless connectivity, and Bluetooth 6 enables and ensures reliable connectivity for peripherals and accessories.
Powerful Productivity with macOS
MacOS is Apple’s easy-to-use and powerful operating system for Mac. With built-in apps like Safari, Photos, Messages, and FaceTime, you can get started right away. Apple Intelligence features, such as writing tools and live translation, are built into macOS to make everyday tasks smarter and easier. You also get strong privacy and security, including top-level encryption, virus protection, and free automatic security updates.
Flawless integration with iPhone
If you use an iPhone, you can take advantage of continuity features in MacOS to make switching between your iPhone and MacBook Neo easy.
- Handoff lets you start a task on your MacBook Neo and finish it on your phone.
- Universal clipboard lets you copy and paste between devices.
- With iPhone mirroring, you can see and use your iPhone right on your MacBook Neo.
- If you are new to a Mac, you can use your iPhone to quickly and securely transfer your settings, files, photos, passwords, and more.
Built With The Environment In Mind
MacBook Neo is Apple’s lowest-carbon MacBook yet, helping the company move closer to its goal of being carbon-neutral by 2030. It uses 60% recycled materials, the highest of any Apple product. This includes 90% recycled aluminum and a battery made with 100% recycled cobalt. The enclosure is made with a process that uses half as much aluminum as standard methods. MacBook Neo is built using 45% renewable electricity, such as wind and solar, throughout the supply chain. It also meets Apple’s strict standards for energy efficiency and safe materials. The paper packaging is made entirely from fiber and is easy to recycle.
Source: Say hello to MacBook Neo
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