Apple has announced it will start revealing new products on X (formerly Twitter) on Monday, March 2. CEO Tim Cook posted a big week ahead. It all starts on Monday morning. He also used the hashtag #AppleLaunch, suggesting several announcements are planned before the event on March 4.
Apple has not shared official details about what it will launch, but reports say several products are close to release. These may include the iPhone 17e, new MacBook Pro models, and a MacBook Air with the M5 chip. There are also rumors of a cheaper MacBook that might use an iPhone-level processor instead of a standard M-series chip.
What to expect from Apple’s March for Special Experience event?
According to a report by 9to5Mac, Apple’s March 4 event will be invite-only, with media gatherings expected in cities including New York, London, and Shanghai. The report indicates there may not be a traditional keynote presentation. Instead, Apple is likely to make product announcements online across the week.
Here’s a closer look at the devices Apple might introduce:
iPhone 17E
The iPhone 17E will likely follow Apple’s approach of giving its budget phones the latest hardware. After the iPhone 16E got the A18 chip, the new model is expected to use the A19 processor, first seen in the iPhone 17 series. This should improve performance, graphics, and neural engine features.
A report by Mako Takara suggests the device may also feature Apple’s newer C1X modem, which is said to offer faster speeds than the C1 modem used in the iPhone 16E. It could also include Apple’s in-house N1 Networking chip to handle Wi-Fi/Bluetooth and thread connectivity.
The iPhone 17E is expected to keep its current design, with a notch rather than the Dynamic Island and a single rear camera. The phone may have slimmer bezels but will still use a 6.1-inch display. It is likely to stick with a 60Hz screen without ProMotion or Always-On features. The front camera could be upgraded to an 80MP center-stage camera for better video calls, while the back camera may remain a single 48MP sensor. MagSafe support is also expected.
MacBook Pro with M5 Pro, M5 Max
Apple introduced a 14-inch MacBook Pro with the standard M5 chip in October, but did not launch the higher-tier Pro and Max versions at that time. The company is now expected to round out the line-up with MacBook Pro models powered by the M5 Pro and M5 Max chips, as well as a 16-inch display.
Aside from the expected performance boost from the new chips, no major design changes or additional hardware upgrades are expected.
Low-cost MacBook.
Apple could also introduce a new entry-level MacBook that uses an iPhone-grade A-series processor instead of an M-series chip. Reports indicate it may run on the A18 Pro chip, with performance said to approach that of M1-based MacBooks in certain workloads. The device could feature a smaller 12-inch display with lower brightness than the MacBook Air’s. The new low-cost MacBook could get either an aluminum or a plastic chassis. Apple may also expand the color palette beyond the traditional silver and gray finishes.
M5 MacBook Air
A new MacBook Air with the M5 chip is expected soon. The design will likely stay the same following recent trends. The 2026 model might include Apple’s N1 networking chip, which could make wireless connections faster and more reliable.
M5, Mac Studio
Apple is said to be working on a new Mac Studio. The current model uses M4 Max and M3 Ultra chips, but the next version will likely feature M5 Max and M5 Ultra chips. These updates could offer better performance for professional and creative users.
Base iPad (11th generation)
The 11th-generation entry-level iPad is expected to launch next week. Its design will likely stay the same, but it could get a significant speed boost from the A18 chip, which may enable Apple Intelligence features. It might also use Apple’s own Wi-Fi and 5 G modems.
Other Devices
Apple Studio Display 2: Apple is said to be developing two new Studio Display models with mini-LED screens in 27-inch and 32-inch sizes. The bigger model may have a 6K resolution. Both displays could use the new A19 Pro chip instead of the old A13 Bionic.
New Apple TV 4K: The next Apple TV 4K may use either the A18 or A17 Pro chip, which could support Apple Intelligence features. It is also expected to include a built-in FaceTime camera. The device might include Apple’s N1 networking chip.
HomePod Mini 2: The next HomePod Mini may come with a newer S-series chip, like the S9 or S10, to boost performance and add Apple Intelligence features, like the new 4 K TV. It could also use the N1 networking chip for better stability and faster Wi-Fi 7.
Source: Apple may launch multiple devices next week: iPhone 17e, low-cost MacBook
